Ambitious RFU plans to enlist 10,000 modern women
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Tradition has it that rugby is not a female sport, yet when launching a strategy to grow the game yesterday, the message from the RFU was that, actually, modern women’s values correlate entirely with what the game can bring.
When the RFU kicked off its new campaign to bring another 10,000 women into the game yesterday at the Houses of Parliament, the objective outlined by Steve Grainger, the rugby development director, was of “normalising women in rugby”.
The campaign is, of course, helped by the success of the England team in winning the women’s World Cup in France last month.
When the RFU kicked off its new campaign to bring another 10,000 women into the game yesterday at the Houses of Parliament, the objective outlined by Steve Grainger, the rugby development director, was of “normalising women in rugby”.
The campaign is, of course, helped by the success of the England team in winning the women’s World Cup in France last month.
