Hopwood Joins Lancashire Cricket

Lancashire County Cricket Club have appointed Justin Hopwood as new sales and marketing director. Hopwood joins from commercial ticketing company the Mike Burton Group where he worked on joint venture companies with both England Rugby and the British & Irish Lions. Bosses at Emirates Old Trafford, LCCC's home stadium, said the 41-year-old will oversee revenue generation and marketing strategy across all parts of the business. That includes cricket ticket sales, sponsorships and partnerships, hospitality and premium ticketing, memberships and all venue sales, as well as the new Hilton Garde…