Rugby Australia head into unknown after taking calculated risk with Nine and Stan | Bret Harris
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The contra component of the deal may be valuable but RA will really hope to create growth with the free-to-air coverage of Super RugbyAfter severing ties with longtime broadcast partner Fox Sports and Network Ten, Rugby Australia has taken a calculated gamble on its new “landmark” partnership with Nine Entertainment Co.Potentially, the three-year deal – worth $100m in cash and contra – can make or break the game in Australia. The key question is though, how much of the deal is cash and how much is contra? Related: Rugby Australia signs $100m deal with Nine as broadcaster unveils Stan Sport Co…





